4. For question #2, what did you do differently from the original post? Please outline, explain and justify what you changed & why. Essentially, what did you learn from this new topic and what did you change and why? (8 Marks)

b. What was the most challenging aspect of applying the F-Pattern and Plain English writing principles? How did you overcome it? (5 Marks) 

a. Describe one specific technique you used to improve readability in your revised version and explain why it is effective. (4 Marks) 

3. For question #2, explain how your new post successfully addresses the three main objectives of Plain English writing as discussed in class. Provide a detailed breakdown of each objective. (9 Marks) 

2. In a previous assignment, you wrote an introduction article in the “F” pattern. Based on what we discussed in class and based on the feedback provided in class, write a new introductory “content” incorporating “plain English writing for the web” in the “F” pattern including visuals. You are to include your “revised version” (if the version you submitted was not in the F-Pattern). Ensure that it addresses the three main objectives of plain English writing. As a reminder, this is an introductory post for your business. Ensure you list it in your hard copy. (12 Marks) 

c. What is plain language writing for the web and in detail and in your own words, why is it important? (4 Marks) 

b. What makes plain English writing different? (4 Marks) 

1. We spoke about Plain English writing in class. Please answer the following in detail: 

6. You are to create a headline about the 2 nd year digital classes in this program. The audience will be 1st year students. Please provide the headline and your reasoning behind it. (4 Marks)

5. Create a headline for an article about the SCC Advertising Program targeted to local graduating high school students. I am specifically not telling you what to do or the questions that need to be asked. Please provide the following: